Hi, I'm John.

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15+ years turning complex operations into systems that actually work.

John Moffa
IT OperationsGTM StrategyCustomer OperationsTechnical SupportProduct FeedbackProject ManagementAV SupportSocial Media ContentMBAIT OperationsGTM StrategyCustomer OperationsTechnical SupportProduct FeedbackProject ManagementAV SupportSocial Media ContentMBA

What I do

Where I create value

Customer Operations

Building the systems, processes, and communication loops that move customers from interest to adoption, without the chaos.

Enterprise Onboarding & Implementation

Rollout plans, training flows, and stakeholder alignment that help teams get value faster.

Technical Support & Solutions Engineering

Bridging the technical and the human, translating complex product capabilities into clear solutions that map to real customer problems, and solving the hard ones when they escalate.

GTM & Cross-Functional Execution

Partnering with Sales, Marketing, Product, and Engineering to support demos, launches, feedback loops, and growth.

Worked alongside Howard Lerman, Founder of Yext and Roam, for over a decade.
Won a top performer award at Yext in 2016.
Managed a 16-person global IT Operations team at Yext.
Managed backstage AV for live events at both Roam and Yext.
Hosted the Makes Remote Work podcast, interviewing CEOs and Founders in short, practical segments.
Ran an event planning company with my best friend for nearly a decade as a side hustle.

Worked alongside Howard Lerman, Founder of Yext and Roam, for over a decade.

The story

Do Cool Things. Get Shit Done.

I've spent 15+ years inside companies that were moving fast and figuring it out as they went. At Yext, I joined pre-IPO and helped implement critical IT initiatives needed before the company went public on the NYSE in 2017, growing from IT Support Engineer to Head of IT Operations over 7+ years. At Roam, I was one of two people responsible for the entire customer side of the business: onboarding, support, implementation, GTM. We scaled from pre-revenue to $3M+ ARR. If it touched a customer, it ran through us.

What I've learned is that the best operators don't wait for clean org charts or perfect playbooks. They figure out what needs to happen, build the system, and get it done. That's how I've always worked.

I bring that same mindset to everything, including how I work. I use AI as a force multiplier, moving faster, thinking bigger, and solving problems that used to take a team.

At the end of the day, none of it matters without the people. The relationships I've built across customers, teammates, and leaders are what I'm most proud of. That's where I shine.

New York  ·  Roam  ·  Open to Full-Time + Consulting

Career

Experience

Roam
Roam
2023 – 2026
· SaaS · Virtual Office Platform

Senior Director of Customer Operations & Solutions

Led cross-functional customer operations, enterprise onboarding, technical implementation, and go-to-market for a high-growth remote collaboration platform. Worked the full customer lifecycle: demos, onboarding, rollout, support, adoption, collaborating daily with Sales, Product, Engineering, and Marketing.

Roles
Senior Director of Customer Operations & Solutions
  • Helped scale Roam from pre-revenue to $3M+ ARR, growing the customer base to 1,000+ companies and 30,000+ users while maintaining nearly 70% retention
  • Served as a permanent point of contact across all customer support escalations, automatically added to every support chat from day one through the full lifecycle
  • Owned the post-sales customer journey end to end, covering onboarding, implementation, rollout, adoption, and long-term success
  • Acted as the connective tissue between customers, product, engineering, sales, and executive leadership on a daily basis
  • Hosted the Makes Remote Work podcast, interviewing CEOs and Founders on distributed team strategy and remote operations

Roam is a virtual office platform built for remote and hybrid teams. Founded by Howard Lerman, it reimagines how distributed teams collaborate by creating persistent, spatial workspaces that replicate the energy of a physical office. Roam is backed by prominent investors and used by companies across tech, media, and professional services.

Yext
Yext
2015 – 2023
· Enterprise SaaS

IT Operations & Project Leadership

Grew from IT Support Engineer to Head of IT Operations over 7+ years. Built and scaled internal IT infrastructure, led projects across systems, stakeholder management, and operational execution.

Roles
Head of IT Operations | Principal IT PM | Senior IT PM | IT Support Engineer
  • Joined Yext pre-IPO and helped implement critical IT initiatives needed before the company went public on the NYSE in 2017, growing from IT Support Engineer to Head of IT Operations over 7+ years
  • Managed a 16-person global IT operations team across multiple time zones
  • Owned IT budget including procurement and lifecycle management of enterprise software (Zoom, Slack, and others) and hardware (laptops, peripherals, AV equipment) across the organization
  • Led IT buildout for 6 global office openings (NYC, SF, Miami, London, Tokyo, DC) including Yext's 9-story NYC headquarters with a 70-person LED theater
  • Won a top performer award in 2016 for outstanding contributions to the business
  • Architected and delivered an Okta Workflows integration with Workday to fully automate employee onboarding and offboarding, reducing manual IT overhead significantly
  • Led full company migration from Zendesk to Jira Service Desk, rebuilding workflows for IT Operations and multiple other business functions from scratch

Yext is an enterprise SaaS company that helps businesses manage their digital presence across search engines, maps, and directories. Founded by Howard Lerman in 2006, Yext went public on the NYSE in 2017 and serves thousands of enterprise customers globally including major brands in retail, healthcare, and financial services.

Kimco Realty Corp
Kimco Realty Corp
2009 – 2015
· Commercial Real Estate

IT Operations

Managed IT infrastructure and operations for a leading commercial real estate investment trust, supporting internal systems, end-user support, and technology projects across a large distributed organization.

Roles
Application Support Analyst | Project Lead/Analyst | CAM Disputes Administrator
  • Led end-to-end modernization of a critical internal business process, replacing a paper and spreadsheet-based system with a fully integrated digital platform
  • Worked directly with developers to architect and design the new system from the ground up, bridging the gap between technical teams and business stakeholders
  • Traveled nationwide to train employees across all locations on the new platform, managing change management and adoption from launch through rollout

Kimco Realty is one of North America's largest publicly traded owners and operators of open-air, grocery-anchored shopping centers. Listed on the NYSE, Kimco manages hundreds of properties across the United States and is a constituent of the S&P 500.

Imagine Events
Imagine Events
2009 – 2018
· Event Planning

Founder

Built and operated a business with full ownership across operations, customer relationships, technology, and execution.

Roles
Founder
  • Founded and operated a full-service event planning company as a side hustle for nearly a decade
  • Managed AV, production, logistics, and client relationships for live events across New York

Imagine Events was a New York-based event planning and production company specializing in corporate and private events. The company handled end-to-end event execution including venue sourcing, AV production, logistics, and on-site management.

Experience with

Tools & Systems

Products and platforms I've worked with across my career.

IT / Administrative

Google Workspace
M365Microsoft 365
Okta
RiRippling
Jira
Zendesk
Zoom
SlSlack
JaJAMF
RoRoam
GoDaddy
DpDialpad
GitHub

Customer Operations

HubSpot
SFSalesforce
Loom
Calendly
MoMonday.com

Media / AV

PsPhotoshop
PrPremiere Pro
Figma
RvRiverside
OBOBS
Zoom Rooms
CrCrestron

AI & Automation

ClClaude
GPTChatGPT
CCClaude Code
Zapier

Open to

Where I fit best

Director of Customer OperationsHead of Customer OperationsDirector of Customer Experience & OperationsHead of IT OperationsDirector of IT OperationsDirector of Technical SolutionsHead of Technical OnboardingHead of ImplementationDirector of Technical Account ManagementHead of Customer SuccessDirector of GTM OperationsImplementation LeadershipSolutions EngineerAI OutcomesTechnical DeliveryProfessional ServicesAI TransformationCustomer Solutions Architect

Most interested in SaaS companies where customer experience, implementation, product feedback, and operational execution are tightly connected.

Built by me

AI Agents

Practical agents I've built to make operations work faster.

Podcast

Makes Remote Work

Makes Remote Work is a podcast from Roam that spotlights leaders who are building high performing teams without a traditional office. Each episode is a quick, practical conversation about what actually works in remote and hybrid environments.

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Outside of work

Life beyond the laptop

❤️

Family

Long Island born and raised. Married my high school sweetheart and never looked back. Big Italian family, loud, close, and always around a table. My nephews and niece are everything. They're the best part of any weekend.

🏆

Sports

Sports has been a constant since I was a kid and taught me more life lessons than I can count. Yankees. Knicks. Rangers. And yes, the San Francisco 49ers. Random for a Long Island guy, I know. 80s baby. Go Niners.

🎵

Music

Open to anything with a good beat but Classic Rock, EDM, and Hip Hop are home base. Italian music while cooking is non-negotiable.

✈️

Travel

Always down to explore somewhere new, whether it's a different country or a weekend road trip a few hours away. New places, new people, new perspective. Sometimes that's all you need.

🍝

Food & Cooking

New York makes it easy to eat well and I take full advantage of that. But honestly, cooking at home is where it's at for me. There's something therapeutic about it. Italian music on, glass of wine, and I'm in my element. Baking? Not so much.

🎮

Gaming

Love a good gaming session to unwind and unplug. Great way to switch the brain off after a long week. #TeamXbox

Get in touch

Let's talk.

If something here resonates, let's talk. Whether you're hiring, collaborating, or just want to swap ideas, my inbox is always open.